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  • Interview Questions

    An interview with a practice is as much for your benefit as the practice’s. Take your time when interviewing to […] The post Interview Questions appeared first on Dermatology Authority. […]

  • Points Group and Dermatology Authority Form Partnership to Help Dermatologists Improve and Grow Their Businesses

    Points Group and Dermatology Authority are excited to announce they have recently joined forces, providing a new and broad range of fully integrated services to the dermatology market. The post Points Group and Dermatology Authority Form Partnership to Help Dermatologists Improve and Grow Their Businesses appeared first on […]

  • 5 Tips to Ensure Your Brand’s Voice Is Working for You

    Contrary to popular belief, branding encompasses more than a logo and a color palette. It also has a voice, and The post 5 Tips to Ensure Your Brand’s Voice Is Working for You appeared first on Points Group LLC. […]

  • Google to Switch to Mobile-First Index

    The rise of mobile continues! Google has announced that it will be switching to a mobile-first index, meaning that their The post Google to Switch to Mobile-First Index appeared first on Points Group LLC. […]

  • Sticks and Stones … In This Case, Words Can Hurt

    From shoes to furniture and tools to cosmetics, you can read about other people's experiences with the product under consideration before pulling the trigger. These reviews and commentary strongly influence buying decisions and can make the difference between flip or flop. The post Sticks and Stones … In This Case, […]

  • Google Local Search Update: How Does Possum Affect You?

    Part of working in SEO means that any morning you can find out that something major has changed in your industry. A practice that moved the needle for your clients in the past is rendered ineffective, while a new practice takes its place. Most of the time, these changes involve small shifts within very specific areas; they […]

  • Assessing the Process: Taking Hiring From Good to Great

    Your company is growing, and you need to hire to handle the increased workload. Congratulations! Now what? The post Assessing the Process: Taking Hiring From Good to Great appeared first on Points Group LLC. […]

  • Dipping Into the Well of Wellness: 5 Effective Blog Topics for Your Healthcare Practice

    Generating original, engaging content for healthcare marketing can be a challenge, whether you’re a writer by trade or not. That's because healthcare content, by nature, can be dry and unpalatable if not presented correctly. The post Dipping Into the Well of Wellness: 5 Effective Blog Topics for Your Healthcare […]

  • The Often Overlooked Value of High Quality Web Hosting

    By now, we should all know when creating a website, the single most important thing to get right is user The post The Often Overlooked Value of High Quality Web Hosting appeared first on Points Group LLC. […]

  • Understanding Your Patients Is the Key to Growing Your Practice

    Doctors often believe that this is the key to growing their practice and generating a steady stream of new patients. Of course, all of this is valuable and can drive word-of-mouth referrals. But, it goes far beyond that. To develop and maintain a successful medical practice, you must know your patients – where they […]

  • Google Chrome to Stop Supporting Flash

    In September, Google will launch Chrome 53, its newest edition of the popular web browser, Google Chrome. Chrome 53 is a significant update because it will set the stage for the inevitable death of Adobe Flash. The post Google Chrome to Stop Supporting Flash appeared first on Points Group LLC. […]

  • Website SEO Audit Checklist

    The following checklist/guide is intended to help us ascertain the on-page SEO of your website(s) for the whole website (as […] The post Website SEO Audit Checklist appeared first on Dermatology Authority. […]

  • Understanding PQRS Requirements

    This content is not offered as, and should not be relied on as, legal advice. You should consult an attorney […] The post Understanding PQRS Requirements appeared first on Dermatology Authority. […]

  • The Sunshine Act

    Search Sunshine Act Data on CMS.gov The Physician Payments Sunshine Act created the Open Payments Program, administered by the Centers […] The post The Sunshine Act appeared first on Dermatology Authority. […]

  • Stepping Toward Success

    Take a deep breath, step back and be pro-active in your response. Here are 12 suggestions to help you cope […] The post Stepping Toward Success appeared first on Dermatology Authority. […]

  • Should I Take On An Associate?

    It’s important to make sure you should hire an associate physician before you start the process. Finding the right physician […] The post Should I Take On An Associate? appeared first on Dermatology Authority. […]

  • Looking For An EMR?

    This content is not offered as, and should not be relied on as, legal advice. You should consult an attorney […] The post Looking For An EMR? appeared first on Dermatology Authority. […]

  • IRS Business Links

    This content is not offered as, and should not be relied on as, legal advice. You should consult an attorney […] The post IRS Business Links appeared first on Dermatology Authority. […]

  • Employee Vs. Contractor

    This content is not offered as, and should not be relied on as, legal advice. You should consult an attorney […] The post Employee Vs. Contractor appeared first on Dermatology Authority. […]

  • Dermatology Links

    Aim at Melanoma www.aimatmelanoma.org American Academy of Dermatology www.aad.org American Autoimmune Related Diseases Association, Inc. www.aarda.org American Contact Dermatitis Society […] The post Dermatology Links appeared first on Dermatology Authority. […]